Yahoo! was generous enough to donate their venue for last Summer’s iPhone Developer Camp. During the event, I was finishing the last chapters of 140 Characters.

To follow up on that experience, Yahoo! visited my office for a Developer Spotlight on the history of iPhoneDevCamp, Twitter, my book, and the iPhone App.

FOR IMMEDIATE RELEASE

Co-creator of Twitter Dom Sagolla releases 140 Characters for iPhone and iPod touch, a new form of hypertext book continuously updated with fresh content.

SAN FRANCISCO, CA: 140 Characters, A Style Guide for the Short Form has been released worldwide via the iTunes App Store. Distinctly different from the Kindle edition, the text has been updated and expanded with an additional chapter and exclusive multimedia features.

• Regular updates to the Hypertext Book, with In-App Browser.
• Read-only Twitter client with hooks into the mobile version of Twitter.com.
• Comments and Copy/Paste throughout.

Read the work as it was originally intended, as a companion to the text edition published by John Wiley & Sons.

See a brief demonstration of the App.

140 Characters demo from Dom Sagolla on Vimeo.

Press Resources for the App

press@140characters.com
415-287-7775
http://140characters.com

In 140 Characters or less, the App:

The Full Mention
@Dom’s @BookApp 140 Characters for iPhone & iPod touch, a hypertext book continuously updated with fresh content. http://j.mp/140-t

The Big Mention
@Dom’s @BookApp 140 Characters for iPhone & iPod touch. http://j.mp/140-t

The Short Mention
@BookApp 140 Characters for iPhone. http://j.mp/140-t

The Tiny Mention
@Dom’s @BookApp http://j.mp/140-t

The Nano Mention
@BookApp http://j.mp/140-t

The Landing Page
http://dom.net/1

Facts.

Shipped: November 18, 2009.
Publisher: DollarApp
Rating: 9+

The App icon code.

<a href=”http://j.mp/140-web” title=”140 Characters App Icon by Sagolla, on Flickr”><img src=”http://farm3.static.flickr.com/2638/3988595268_ea3b582f88_t.jpg” width=”100″ height=”100″ alt=”140 Characters App Icon” /></a>

Press Resources for the Book

Same as for the App, except:

The Full Mention
@thebook by @Dom Sagolla. 140 Characters: A Style Guide for the Short Form. http://j.mp/140-chars

The Big Mention
@thebook by @Dom Sagolla. 140 Characters http://j.mp/140-chars

The Short Mention
@thebook 140 Characters by @Dom http://j.mp/140-chars

The Tiny Mention
@thebook by @Dom http://j.mp/140-chars

The Nano Mention
@thebook http://j.mp/140-chars

The Amazon
http://j.mp/140-chars

The Borders
http://j.mp/140-chbo

The B&N
http://j.mp/140-chbn

The List
http://j.mp/140-list

Facts.

Ship Date: October 12, 2009.
Publisher: Wiley
ISBN: 0470556137

The book jacket code.

<a href=”http://j.mp/140-chars” title=”140 Characters in 3D by Sagolla, on Flickr”><img src=”http://farm3.static.flickr.com/2440/4009911664_f49ae378a1_m.jpg” width=”175″ height=”240″ alt=”140 Characters in 3D” /></a>

Thanks for blogging, linking, tweeting, emailing, and generally promoting this work.

The Hypertext Edition of “140 Characters” is a new book format that is constantly updated with fresh content.

Twitter Co-creator Dom Sagolla covers all the basics of great short- form writing, including the importance of communicating with simplicity, honesty, and humor.

This is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age requires.

“A code of honor for the new way of doing business.”
-@24kLogos

• The equivalent of Strunk and White’s Elements of Style for today’s social media & marketing messages
• Inspiring quotations from comedy to poetry from some of the best writers
• The authoritative approach to Twitter, written by its creators to include other social networks like pure text messaging

“The book is awesome, but the app is sexy.”
-@atebits

140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online.

“This is game-changing.”
-@schwa

Features:
1. Built-in Web browser, with Bookmark

2. Regular updates to the text
3. Integrated Twitter streams of all 140 “characters” to follow

4. Additional Video and Photo content

The text is also supports Copy/Paste throughout.

Even if you have the Kindle edition, this condensed and updated text will provide the freshest reading experience. Tune in to the @bookapp Twitter account for the latest developments.

Keywords: Twitter, Facebook, social, networking, writing, book, links, lead, value, master, evolve, accelerate.

Now Available in the iTunes App Store.

As co-founder of iPhone Developer’s Camp, I maintain contact with developer communities all over the world. One very passionate group has formed in the Netherlands, and has invited me to help organize and speak during two great events. The first is a daylong hackathon:

iPhoneDevCamp Amsterdam

November 25th, 2009

11am-4pm (with lunch break)

Westergasfabriek

Attendance Max: 200 people

Sponsored by One More Thing and PayPal

The second is a two-day conference:

iCE Amsterdam

November 26-27, 2009

Westergasfabriek
Session entitled “The Dollar App” on the 26th

Session entitled “Market Your App Through Social Media” on the 27th

We’ll have books on site for purchase and I’ll be signing them throughout the week. In addition, we are reaching out to the larger iPhoneDevCamp Netherlands community—especially students—with a special offer:

All students or iPhoneDevCamp.nl alumni who join us at iPhoneDevCamp Amsterdam on the 25th may attend iCE Amsterdam for 75.00€, incl. VAT (a discount of 470.00€). In addition, all qualifying registrants will receive a free copy of 140 Characters: A Style Guide for the Short Form with their purchase. Simply comment here or email the organizers to identify yourself.

I’m very excited to visit Amsterdam for the first time with my wife Meredith, and Hypertext Edition coders Jonathan Wight & Mike Lee, among other excellent presenters. We do hope to broadcast a portion of the proceedings so stay tuned for more information as the date approaches.

Update: Check out this video of me explaining the book 140 Characters, entertaining because I confuse a metonym with a charactonym.

I’m pleased to announce that I will be appearing at the Swarthmore College Science Center (near Philadelphia) for a special event.

Friday, October 23nd
4:00pm in room 199 of the Science Center
Swarthmore, PA

Schedule:

1. 4:00-4:15 – book display and presentation setup
2. 4:15 – ready to sell books, maybe signing as well
3. 4:30 – talk, demonstration, and discussion/questions
4. after the talk/discussion – book signing and selling, refreshments

View Map

The event will feature a brief address, a demonstration of the iPhone App, time to answer questions, and the signing of books. It’s been a dream of mine to do this since I graduated from Swarthmore with a degree in English Literature in 1996.

That’s a 13-year goal.

Don’t ever give up on your dreams.